How to Outsource Ghostwriting
Outsourcing is a very common phenomenon now. This is true for those small companies that do not have a large workforce or a separate division to take care of content writing for their website. In such case it will be practical to hire freelance service providers to get your job done.
The advantage of freelancer is that you retain the rights to the work that is done by them. You can claim to be the author of whatever you get them to write. This type of writing is called ghostwriting. When you think of hiring ghostwriter you need to keep in mind that every writer has his own style of writing and some of them specialize in certain niche area.
In order to hire a ghostwriter you need to prepare yourself first. You have to decide what exactly is your focus area and what result do you expect from such outsourcing. It is known as project planning and one has to devote some quality time in deciding the way forward.
Project planning requires to be done in a sequential manner, dividing the project into small steps which are complete in themselves. Completing each step successfully will lead to the next step. Each step completed fruitfully will result in completion of the project as a whole. The logical steps in any project planning should be somewhat like this.
You first fix the objective of the project. What you want to establish with the project; what will be the outcome of the activities of your business.
Decide the different tasks that will be required to be done and the schedule for each.
What time line you have decided for completion of the project and what are the deliverables.
The manpower required for managing the project and the area of responsibility for each.
A system of progress report should be put in place so that you can know how the work is going ahead and whether it is keeping up with the original schedule.
There should be a contingency plan in case something goes wrong.
After the completion of the project planning, you have to decide which part of the plan can be done inhouse and which ones require being outsourced. After deciding the things that have to be outsourced you then have to search for professionals that provide ghostwriting in case you need writing to be done.
When you are communicating your requirement to the ghostwriter you need to be precise and to the point so that there is no misunderstanding. Therefore your ability to put across your requirement is vital to what you actually want. Freelancing is now a global phenomenon and the freelancer that you choose may not be physically available to you he can be located anywhere on the globe. Therefore proper communication is vital to the success of your project which will prevent any glitch in your project.
Therefore the key to the success of your project will largely depend on the project planning and the selection of proper outsourcing of ghostwriting services.